Changes at Beach House

Change is a strange thing; some of us embrace it, while others need time to readjust.

Recently, Beach House has moved in a direction which further adds to the sustainability of the brand. Change for us, has meant some of our clubs have closed, while others are now setting upon new business ventures as licensed clubs. For those clubs whose doors have closed, we sincerely acknowledge the dedication and good works of all staff and managers. However, the reality is that there comes a time in the life of any business when tough, yet responsible decisions have to be made.

For those of us who have run a business, we know that there are distinct moments when we plan, set ourselves up and rise and fall through the inevitable peaks and troughs. Having said that, what we also know is that change is what happens when we stand still! With that in mind, Beach House is by no means the first or the last in the industry to experience change. In fact in many respects, we are currently leading the way with the licensing of several of our clubs. While we still have several successful franchisees, this new business model is somewhat cutting edge and a positive move for our company.

Change can be a daunting and often overwhelming concept, however when we look at recent business decisions as positive steps, we come to see that change can make us better and stronger. Beside, isn’t that what our trainers tell our members!

As we continue to evolve as a company, Beach House maintains its reputation as the club of choice for down-to-earth customer service, genuine care and support for you health, fitness and wellbeing.